This Documentary Will Make You Deactivate Your Social Media
Ahead of the film's Netflix debut, Vanity Fair's profile of The Social Dilemma quotes Jeff Orlowski describing social platforms' data collection and behavioral profiling as posing a societal risk he compares in scale to climate change, the subject of his earlier films. He tells the magazine that constant algorithmic interruption is associated with what he calls a 'mindfulness crisis' and a loss of capacity for sustained, critical thinking, and that the same engagement-driven systems are linked to polarization and echo chambers. Orlowski says he favors redesigning platform incentives and pursuing policy change over simply telling individual users to quit, describing the tension between social media's original connective purpose and its advertising-funded reality. TechKids Foundation cites this piece as a substantive outlet profile capturing Orlowski's own explanation of the film's stakes shortly before release.
"This Documentary Will Make You Deactivate Your Social Media." Vanity Fair, Aug. 27, 2020.